Senidah

Senidah, born Senida Hajdarpašić in Ljubljana, is a Slovenian-born singer who became one of the most prominent female voices in the Balkan hip-hop and pop-R&B scene. She began releasing music in the early 2010s and was briefly part of the group MUFF before launching a solo career that would make her a defining figure of the regional urban pop sound.

Her breakthrough came in 2018 with «Slađana», a song voted best hip-hop track of the year by the public, which established her signature style: confident, sensual delivery over trap and R&B-leaning production. That same year she teamed up with Coby for the duet «4 Strane Sveta», recorded for the film Južni Vetar, further raising her regional profile. She has released music through the Belgrade-based Bassivity Digital and fckn A!.

In 2019, working with Universal Music, she released «Ride» aimed at international audiences, followed shortly after by her debut album, Bez Tebe. Throughout her career she has collaborated with artists including Atlas Erotika, Jala Brat and Buba Corelli, Raf Camora, and the group Đogani, cementing her place as one of the leading voices in contemporary Balkan pop and hip-hop.