Baby Ariel

Baby Ariel is the stage name of Ariel Rebecca Martin, an American internet personality and singer born November 22, 2000. She rose to fame in 2015 on the lip-syncing app musical.ly (later folded into TikTok), where her videos made her one of the platform's most-followed creators while she was still in high school. That massive social-media following gave her a direct launchpad into music.

She released her debut single «Aww» in December 2017, followed by a string of pop and pop-rap tracks including «Perf», «Gucci On My Body», «The New Kid in Town», «Chasing Butterflies», «Wildside» and «8 Letters». Her music sits at the intersection of glossy, hook-driven pop and light R&B and rap influences, mirroring the bubbly, youth-oriented persona she built online, with production aimed squarely at a young, streaming-native audience.

Baby Ariel's career is emblematic of the social-media-to-music pipeline that defined the late 2010s, where influencer fame translated directly into recording contracts and radio-friendly singles. Beyond music, she has been recognized by Time magazine as one of the most influential people on the internet, reflecting her broader reach as a creator alongside her work as a recording artist.