Softwilly

Softwilly, also known as Nick, is an American internet personality and musician who built his following primarily on YouTube, where his channel has grown past a million subscribers. Alongside comedic and vlog-style videos, he records songs, often collaborating with friends and fellow online creators, blending rap, pop and rock influences into short, hook-driven tracks.

His music leans into internet culture, meme references and playful, irreverent songwriting rather than polished studio production, which has made his catalogue a favorite among his younger, chronically-online fanbase. Projects such as «DONNA», «Actin' Up» and «CONTRABAND» represent his more recent, sustained pushes into releasing full-length musical projects rather than one-off singles.

As an artist who crossed over from video content into music, Softwilly represents a broader trend of YouTube-native creators building genuine discographies, with tracks like «I LOVE YOU SO» and «CHROME BERETTA» showing his range across genres while staying rooted in the casual, community-driven style that built his audience.